WHY PODCASTS SUCK
or, "Don't bother building it, cause I'm not gonna come." Ah, podcasts.. I’ve tried a sampling of podcasts and have been very disappointed. It seems that learning how to speak clearly, avoid breathing into the microphone, and not saying “um” after every few words are essential skills to producing a quality radio program, and the production landscape for podcasting is severely lacking in this regard. It turns out, quite simply, that owning a microphone and some MP3 recording software doesn’t make you interesting. We live in a technological era where any Joe Schmoe garage band can burn their own CD and distribute it. That doesn't mean it will be any good. The real issue I’ve found with the few podcasts I've taken the time to sample is that they’re significantly devoid of substance. Often they spend more time talking about the podcast than the topic, or they are full of off-topic "cutsie" "aren't we kewl" type jokes and the like. If you...