Google PageRank Crash of 2007: What's the Skinny?
"To the moon, Alice" -- Jackie Gleason (Ralph Kramden, The Honeymooners) The BlogOSphere has been buzzing the last couple of days since everybody discovered that the Googly-Bear decided to update it's PageRank algorithm (there had been hints for weeks before, to be sure -e.g., Danny Sullivan, Oct. 7 ). Ah, "poor little me", huh? Legions of very big blogging-related sites and commercial ventures -- Washingtonpost.com, Forbes.com, Engadget.com and SFGate.com noticed a downgrading in their PageRank. Some sites went up in PageRank. Our eggheadcafe.com site went from 5 to 6. One of my newest "playground sites", blogmetafinder.com , went from zero to a PageRank 3. This UnBlog remains unchanged, for now, at PR 5. Most experts agree that the key determinant was the practice of "buying links" such as text link ads and the like. Apparently, Google just decided to close up this last little loophole, and they did it with ample warning too. Now, this is ...